In March, Vamoosh reached a major milestone as we officially launched in Target stores across the United States.
For a UK brand that started with a mission to solve one of pet owners' biggest frustrations, pet hair, seeing Vamoosh products on Target shelves was a proud moment for our team and an exciting step in our international growth journey.
Vamoosh Arrives at Target
Target is one of the most recognised retailers in the United States, known for offering innovative products that make everyday life easier. That's why we were delighted to launch two of our hero products into stores and online.
American shoppers can now purchase:
- Vamoosh Pet Hair Dissolver
- Vamoosh Washing Machine Cleaner with Hair Dissolver
Both products have been developed to help tackle pet hair in places traditional laundry products often miss.
Helping US Pet Owners Tackle Pet Hair Differently
Pet hair is one of the most common cleaning challenges faced by dog and cat owners. While much of the focus is placed on removing hair from clothes, furniture and floors, hair can also build up inside washing machines over time.
Vamoosh was created to solve this problem differently. Rather than relying on harsh chlorine bleach, our patented technology uses Active Oxygen to dissolve pet hair, helping to break down hair trapped within the washing machine and laundry system.
Our formulas are cruelty-free, contain no chlorine bleach, and leave no harmful chemical residues behind, making them a unique solution for pet owners looking for a deeper clean and a fresher home.
Featured Products at Target
Vamoosh Pet Hair Dissolver
Vamoosh Pet Hair Dissolver is the world's first product designed to dissolve pet hair in the washing machine.
Powered by patented Active Oxygen Technology, it works by breaking down the keratin structure of pet hair, helping dissolve hair that can become trapped within washing machines and laundry systems. The formula is cruelty-free, chlorine bleach-free, and leaves no harmful residues behind.
Perfect for homes with dogs, cats and other furry family members, it's an innovative way to tackle pet hair at the source.
Vamoosh Washing Machine Cleaner
Unlike traditional washing machine cleaners, Vamoosh Washing Machine Cleaner not only cleans your machine but also helps dissolve trapped pet hair.
Its 6-in-1 formula helps:
- Dissolve pet hair
- Remove dirt and detergent residue
- Eliminate odours
- Help prevent blockages
- Reduce limescale build-up
- Hygenically cleans
Like Vamoosh Pet Hair Dissolver, it uses Active Oxygen technology, is cruelty-free, contains no chlorine bleach, and leaves no harmful residues behind.
A Significant Step in Vamoosh's Growth
The Target launch represents another exciting chapter in the Vamoosh story.
Developed and manufactured by Cares Laboratory in Barnsley, South Yorkshire, Vamoosh has grown from an innovative UK cleaning brand into a product range trusted by pet owners in more than 30 countries worldwide.
What makes Vamoosh different is our commitment to innovation. Our patented Active Oxygen Technology provides an effective alternative to harsher chemical treatments, dissolving pet hair without chlorine bleach while leaving no harmful residues behind. Combined with our cruelty-free approach, this innovation has helped Vamoosh become a trusted choice for pet owners around the world.
Looking Ahead
Our March launch in Target marked the beginning of an exciting new phase for Vamoosh in the United States.
As awareness of the brand continues to grow, we're committed to helping even more pet owners discover a smarter way to tackle pet hair and maintain a cleaner home.
Whether you're dealing with pet hair on bedding, looking to freshen your washing machine, or searching for an innovative laundry care solution, Vamoosh is now available to millions of shoppers through Target.
We're incredibly proud to see Vamoosh on Target shelves and look forward to bringing even more innovation to households across America.